Attitudes to sales

[Robin Hills]

As a salesman of many years' experience, I am delighted at the opportunity to extol the virtues of this erstwhile profession.

Unfortunately, sales still has a stereotypical reputation involving arrogance and pushiness. Neither attribute is required for successful selling.

My style is very customer-focussed, facilitating the decision making process in helping customers to make the best informed choice in order to get what they are looking for. This should be a fundamental part of sales training and a fundamental part of selling our businesses - no difference in my book.

Hopefully this group will flourish and share ideas that will help us all.

[Keith A Ayres]

Welcome on board Robin, and I concur with you assertion of customer focused selling. All too often Sales Trainers feel that the phrase "Close that Sale" is the most important factor of the selling process. I close my sales at the very begining of a sales meeting, by building trust and getting to know who my prospective client is and what are their desires and objectives. With this information the sale is made before you present; providing you are talking to a pre-qualified individual.